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Have you ever clicked on an ad on a website? I have, once. I clicked on an ad on my Facebook page, and the ad was promoting a new yoga studio in my neighborhood in San Francisco. I clicked to get a free week of yoga. Other than that, I never click on online ads. They are lame, boring, sometimes annoying. Maybe they are not targeted for me – I’m not buying a car, diamonds, a cruise getaway to Alaska. Nevertheless I’m a consumer, and I shop clothes, food, services. The ads don’t just tell me abo

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Tanja Aitamurto: Targeted, Hyper-Personalized, Real-Time Ads – Please Come to Me!

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